Ok, now that you're here, let's change pretty pictures to great photography. Everywhere I look, there's someone boasting of being a photographer then pull out a cell phone or have a Canon but know idea if it's a Rebel or a 7D. Camera lens matters and what's a full framed camera or when to use it! Time for a Test...don't worry, it's kinda fun!
Which Images Would You Choose?
With all the wonderful advancements in cellphones and digital cameras, people sometimes forget that photography is still an art form and well worth investing in.
Great lighting, proper white balance, beautiful composition and appropriate depth of field are all key factors in great Product Photography.
Look at the images on the left compared to the images on the right; okay, maybe you can't tell why the images on the right look better but you can see the handy work of a capable photographer.
I'm certain the artisan, on the left makes amazing cakes but it's so much easier to convince people your products are amazing if you take pride in presenting your work. The eye will linger just a little longer on a beautiful image than on a image of poor quality.
Images that are pixelated, contrasty and filled with unintentional shadows are unpleasant to look at and they are representing your hard work! When I look at the images on the right I think to myself, if they don't care why should I...you never get a second chance to make a good first impression. Beautiful photography is worth the investment because beautiful photographs tell potential clients you take great pride in the services and products you offer.
A beautiful presentation is your first impression and your great products and services deserves a beautiful presentation.
